World Liberty Financial, the Trump-family–linked DeFi venture, has teamed up with BNB Chain, PancakeSwap, BUILDon, Aster DEX, Lista DAO, and Four.meme to launch a four-week incentive campaign aimed at increasing adoption and liquidity of its USD1 stablecoin on BNB Chain.
The campaign runs until July 4, 2025, with $1 million USD1 in total rewards: $800,000 in token buys for two winning projects, up to $200,000 for five selected USD1 liquidity pools, media exposure across 𝕏, $CAKE emission rewards from PancakeSwap, and free listings on Aster Perp DEX 🔥
About World Liberty Financial
World Liberty Financial is a decentralized finance protocol founded in 2024 to connect regulated capital with Web3 infrastructure. Its governance is driven by the WLFI token, which raised over $550 million from major contributors including Justin Sun and MGX to fund treasury operations.
WLFI also introduced USD1, a stablecoin fully backed by U.S. Treasuries, cash, and equivalents, custodied by BitGo and audited monthly. USD1 is already used to fund loans on Aave, support cross-chain swaps via Meson, and power large-scale capital deployments such as MGX’s $2B transfer to Binance.
WLFI jumped from early sales at just $0.015 to a $0.10 OTC deal, backed by $75M from Justin Sun and a surprise $4M airdrop. Learn what’s really happening behind the scenes? 🧐